Sony Recruitment 2023-24

Are you a curious mind with a knack for translating numbers into actionable insights? Do you thrive on delving deep into consumer trends and understanding what makes people tick? Then Sony's Market Researcher online role might be your perfect match!

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Responsibilities

• Conduct online surveys, focus groups, and interviews to gather valuable data on consumer behavior, preferences, and perceptions of Sony products and services.
• Analyze quantitative and qualitative data using advanced tools and techniques, uncovering hidden patterns, trends, and insights.
• Craft compelling reports and presentations that transform complex data into clear, concise, and actionable recommendations.
• Collaborate with cross-functional teams, including marketing, product development, and sales, to translate research findings into real-world strategies that drive business growth.
• Keep your finger on the pulse of emerging market trends and technologies, constantly seeking new ways to refine research methodologies and gather valuable intel.

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Skills

• Has 3+ years of experience conducting market research, ideally in the consumer electronics or entertainment industry.
• Possesses a strong understanding of quantitative and qualitative research methodologies.
• Is proficient in data analysis tools and techniques, like SPSS, Excel, and online survey platforms.
• Has excellent communication and presentation skills, able to tailor insights for diverse audiences.
• Thrives in a fast-paced online environment and demonstrates strong time management skills.