Meesho Recruitment 2023-24

As a Marketing Advertising Executive at Meesho, you'll play a crucial role in crafting and executing engaging advertising campaigns that drive brand awareness and user acquisition. You'll be a creative problem solver, data-driven strategist, and a master of storytelling, working across various channels to reach our target audience.

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Responsibilities:

• Develop and implement innovative marketing advertising campaigns across digital channels (social media, search engines, etc.)
• Collaborate with cross-functional teams (design, copywriting, product) to ensure brand consistency and campaign effectiveness.
• Analyze campaign performance using data insights and metrics to optimize spending and maximize ROI.
• Stay updated on the latest marketing trends and advertising technologies to identify new opportunities.
• Create compelling ad copy and visual assets that resonate with our target audience.
• Track and report on campaign performance through comprehensive reports and presentations.
• Contribute to the development and execution of broader marketing strategies and initiatives.

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Skills:

• Bachelor's degree in Marketing, Advertising, Communications, or a related field preferred.
• Minimum 2 years of experience in digital marketing or advertising, with a proven track record of success.
• Strong understanding of advertising platforms and campaign management tools (Google Ads, Facebook Ads, etc.).
• Excellent analytical and data-driven decision-making skills.
• Creative and resourceful, with the ability to develop engaging content and storytelling.
• Outstanding communication and interpersonal skills, with the ability to collaborate effectively with diverse teams.
• Passion for e-commerce and the Meesho mission to empower small businesses.