Lenovo Recruitment

As a Marketing Specialist at Myntra, you'll be the mastermind behind captivating content that fuels brand love and drives conversions. You'll collaborate with various teams, craft engaging stories across diverse platforms, and contribute to Myntra's content magic across various touchpoints.

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Responsibilities

Content Collaborator: Work closely with internal teams (design, marketing, product) to develop and execute cohesive content strategies aligned with campaign goals.
Storytelling Maestro: Craft engaging and creative content across various formats (blog posts, social media captions, product descriptions, email newsletters) that resonates with target audiences.
Channel Champion: Manage and optimize content performance across multiple platforms (website, social media, email, etc.), utilizing data insights to drive engagement and traffic.
Trend Tracker: Stay updated on the latest fashion trends and consumer preferences, incorporating them into your content for maximum relevance and impact.
Analytics Associate: Analyze content performance through data tools, identifying areas for improvement and optimizing strategies for better results.

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Skills

Proven experience in content creation, preferably in the fashion or e-commerce industry.
Strong understanding of SEO principles and best practices for organic reach.
Excellent written and verbal communication skills, crafting compelling narratives and effectively communicating ideas to diverse stakeholders.
Proficiency in content creation tools (writing platforms, social media management tools, etc.) is a plus.
Knowledge of basic data analysis tools and a willingness to learn is preferred.

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