Hero Recruitment 2023

Hero, India's leading manufacturer of motorcycles and scooters, is seeking a highly motivated and results-oriented Marketing Associate to join our dynamic team. As a Marketing Associate, you will play a pivotal role in developing, executing, and managing marketing campaigns to promote Hero's products and services to various segments of the Indian market. You will be responsible for conducting market research, identifying target audiences, creating compelling marketing content, and measuring the effectiveness of marketing campaigns.

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Responsibilities:

• Conduct comprehensive market research to understand consumer trends, competitor strategies, and market opportunities
• Develop and implement go-to-market strategies for various product launches, promotions, and initiatives
• Create engaging and persuasive marketing content, including social media posts, blog articles, email newsletters, and landing pages
• Manage and optimize paid advertising campaigns across various platforms, including Google Ads, Facebook Ads, and Amazon Marketing Services
• Track and analyze the results of marketing campaigns, providing insights and recommendations for improvement
• Collaborate with cross-functional teams, including product managers, sales representatives, and public relations specialists, to ensure alignment and achieve marketing objectives

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Skills:

• Strong understanding of marketing principles, methodologies, and best practices
• Proven track record of developing and executing successful marketing campaigns
• Excellent research and analytical skills, with the ability to gather, interpret, and present data effectively
• Creative and innovative approach to marketing problem-solving
• Proficient in various marketing tools and technologies, including Adobe Creative Suite, Google Analytics, and social media platforms
• Strong communication and presentation skills, with the ability to convey complex marketing concepts clearly and persuasively