Colgate Recruitment 2023

The Marketing Research Analyst is responsible for conducting market research and providing insights to support the development and execution of Colgate's marketing strategies. This includes collecting and analyzing data, developing reports, and presenting findings to stakeholders. The ideal candidate will have a strong understanding of market research principles and techniques, as well as experience with data analysis and visualization software.

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Responsibilities:

• Conduct market research to identify and understand consumer needs and preferences
• Develop and execute research plans
• Collect and analyze data using a variety of methods, including surveys, focus groups, and social media monitoring
• Develop reports and presentations that communicate research findings to stakeholders
• Work with cross-functional teams to develop and implement marketing strategies
• Stay up-to-date on market trends and competitor activity

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Skills and Qualifications:

• Bachelor's degree in marketing, business administration, or a related field
• 2+ years of experience in market research
• Strong analytical and problem-solving skills
• Experience with data analysis software, such as SPSS or SAS
• Excellent communication and presentation skills
• Ability to work independently and as part of a team
• Attention to detail and accuracy