Capgemini Recruitment 2023

The Product Marketing Manager is responsible for providing Marketing support to customers of Capgemini's Marketing and services. Experience in developing and executing marketing campaigns across multiple channels.

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Responsibilities

• Develop and execute product marketing strategies for a portfolio of Capgemini products and services.
• Conduct market research and analysis to understand customer needs and competitive landscape.
• Develop compelling product messaging and positioning strategies.
• Create and execute marketing campaigns across a variety of channels, including digital, social media, and events.
• Work with sales and product teams to ensure alignment on product messaging and go-to-market strategies.

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Skills

• Strong understanding of product marketing principles and best practices.
• Experience in developing and executing marketing campaigns across multiple channels.
• Ability to conduct market research and analysis.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.