Amazon Recruitment 2023-24

As an SEO Manager at Amazon, you'll wear the crown of both strategist and tactician. You'll be responsible for crafting and executing data-driven SEO strategies to ensure Amazon's vast product catalog reigns supreme in search engine results pages (SERPs). From keyword research and competitor analysis to on-page optimization and technical SEO audits, your expertise will be the key to unlocking Amazon's true organic potential.

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Responsibilities:

• Conduct in-depth keyword research to identify high-traffic, relevant keywords for targeted Amazon product categories.
• Analyze competitor SEO strategies and identify opportunities for Amazon to gain an edge.
• Develop and implement comprehensive SEO plans for specific product categories or brands.
• Optimize product listings, including titles, descriptions, and metadata, for maximum search engine visibility.
• Manage and monitor website technical SEO health, identifying and resolving technical issues that hinder organic performance.
• Stay up-to-date on the latest SEO trends and algorithm changes, adapting strategies accordingly.
• Analyze SEO campaign performance and provide data-driven insights to optimize future efforts.
• Collaborate with cross-functional teams, including product managers, content creators, and developers, to ensure SEO best practices are integrated across the Amazon ecosystem.

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Skills:

• Minimum 3-5 years of experience in SEO, preferably within the e-commerce or retail industry.
• Proven track record of success in driving organic traffic and improving website rankings.
• Strong understanding of SEO best practices, including on-page optimization, technical SEO, and link building.
• Proficiency in SEO tools and analytics platforms, such as Google Search Console, Ahrefs, SEMrush, etc.
• Excellent analytical and problem-solving skills.
• Strong communication and interpersonal skills, with the ability to collaborate effectively with diverse teams.
• Passion for e-commerce and a deep understanding of Amazon's product offerings and target audience.