Rapido Recruitment 2024

As the Marketing Communications Manager, you will play a critical role in building brand awareness, driving engagement, and promoting our services across various channels. You will be responsible for developing and executing comprehensive marketing communication strategies, including content creation, social media management, public relations, and community engagement.

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Responsibilities

• Develop and implement strategic marketing communication plans to achieve brand awareness and engagement objectives.
• Create compelling and engaging content (e.g., blog posts, social media content, press releases) that resonates with our target audience.
• Manage and execute social media campaigns across various platforms (e.g., Facebook, Instagram, Twitter).
• Build and maintain relationships with key influencers and media outlets.
• Develop and implement public relations strategies to generate positive media coverage.
• Track and analyze marketing performance data and identify areas for improvement.
• Stay up-to-date on the latest marketing trends and technologies.
• Collaborate effectively with cross-functional teams (e.g., product, design, sales) to ensure consistency and effectiveness of marketing initiatives.

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Skills

• Bachelor's degree in Marketing, Communications, or a related field.
• 3+ years of experience in marketing communications, preferably within the technology or transportation industry.
• Proven track record of success in developing and executing marketing campaigns across various channels.
• Strong understanding of marketing principles, best practices, and current trends.
• Excellent communication and writing skills.
• Experience with social media management platforms and tools.
• Experience with public relations and media outreach is a plus.
• Analytical skills and ability to interpret data to measure campaign effectiveness.
• Collaborative and team-oriented approach.
• Passion for Rapido's mission and values.