Sun Pharma Recruitment 2024

As a Marketing Research Analyst at Sun Pharma, you'll play a crucial role in gathering and analyzing market data to inform strategic decision-making across the organization. You'll be responsible for conducting research on various aspects of the pharmaceutical market, including competitor analysis, product trends, and customer insights. Your findings will be used to develop effective marketing strategies, optimize product launches, and drive business growth.

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Responsibilities:

• Conduct market research using primary and secondary data sources: This includes surveys, interviews, market reports, and industry databases.
• Analyze market data using statistical tools and techniques: Identify key trends, patterns, and insights to inform strategic decision-making.
• Prepare comprehensive reports and presentations: Clearly communicate your findings to stakeholders across the organization.
• Stay up-to-date on market trends and competitor activity: Continuously learn and adapt your research methods to stay ahead of the curve.
• Collaborate with cross-functional teams: Work closely with marketing, sales, and product development teams to ensure research aligns with business objectives.

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Skills:

• Bachelor's degree in Marketing, Business Administration, Healthcare Administration, or a related field.
• Minimum 2 years of experience in market research, preferably in the pharmaceutical industry.
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Proficiency in data analysis tools (e.g., Excel, SPSS, Tableau).
• Ability to work independently and as part of a team.
• Strong attention to detail and accuracy.