Tata Play Recruitment 2023

As a Social Media Assistant at Tata Play, you'll be the voice and face of the brand on the platforms that matter most. You'll be responsible for crafting compelling content that resonates with millions of subscribers, sparking conversations, and building a thriving online community.

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Responsibilities:

• Develop and execute engaging social media strategies across platforms like Facebook, Twitter, Instagram, and YouTube.
• Create and curate eye-catching content that reflects Tata Play's brand personality and resonates with target audiences.
• Manage social media calendar, scheduling posts and responding to comments and messages promptly and professionally.
• Analyze social media data and track campaign performance, identifying trends and opportunities for optimization.
• Stay ahead of the curve on the latest social media trends and adapt strategies accordingly.
• Collaborate with internal teams like marketing, content creation, and customer service to ensure brand consistency and message alignment.

Tata Play Careers

Skills:

• Passion for social media and a deep understanding of its nuances.
• Excellent written and verbal communication skills with a knack for storytelling and crafting engaging captions.
• Creative thinking and a keen eye for design, with the ability to create visually appealing content.
• Strong analytical skills and data-driven approach to social media marketing.
• Proficiency in social media management tools like Hootsuite, Sprout Social, or Buffer.
• Understanding of the Indian entertainment landscape and Tata Play's target audience.
• Bonus points for experience in creating short-form videos and familiarity with trending social media formats.