Hero Recruitment 2023

Hero MotoCorp Ltd., the world's largest manufacturer of motorcycles and scooters, is looking for a Marketing Research Analyst to join its team. The ideal candidate will have a strong understanding of marketing research principles and experience in conducting and analyzing quantitative and qualitative research.

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Responsibilities:

• Conduct market research to identify and assess market trends, customer needs, and competitor strategies
• Analyze and interpret market research data to develop insights and recommendations for marketing campaigns, product development, and pricing
• Prepare and deliver presentations and reports to communicate research findings and recommendations to stakeholders
• Stay up-to-date on the latest market research trends and methodologies

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Skills:

• 5+ years of experience in marketing research, preferably in the automotive industry
• Strong understanding of quantitative and qualitative research methods
• Experience in using statistical software packages to analyze data
• Excellent analytical and problem-solving skills
• Strong communication and presentation skills

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