12th pass/ Graduate
Hero Recruitment
Do you possess a passion for motorbikes and a knack for crafting compelling marketing messages? Are you a creative and strategic thinker with a desire to contribute to the success of a leading two-wheeler brand? If you're a highly motivated individual with strong communication and analytical skills, then joining Hero MotoCorp as a Marketing Specialist could be your next exciting ride!
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Responsibilities:
- Develop and execute innovative marketing campaigns for assigned Hero MotoCorp products, aligning with brand objectives and business goals.
- Conduct market research and competitor analysis to identify consumer trends and opportunities.
- Create and manage diverse marketing materials, including digital content (website, social media), brochures, and event activations.
- Collaborate with cross-functional teams (design, sales, product) to ensure seamless campaign execution and brand consistency.
- Analyze campaign performance metrics, drawing insights to refine strategies and optimize future campaigns.
- Stay updated on industry trends, marketing technologies, and consumer preferences to inform campaign development.
- Contribute to the development of long-term marketing strategies for Hero MotoCorp brands and product lines.
- Participate in market research activities and consumer engagement initiatives.
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Skills:
- Bachelor's degree in Marketing, Communications, Mass Media, or a related field (preferred).
- 1-2 years of experience in marketing or communications, preferably within the automobile industry (a plus).
- Strong writing and editing skills, with the ability to create clear, concise, and engaging content.
- Excellent communication and interpersonal skills, adept at collaborating and building relationships.
- Proficient in MS Office Suite and social media management tools.
- Ability to work independently and as part of a team, managing multiple tasks effectively.
- Passion for motorcycles and understanding of the Indian automotive industry (a plus).
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