Nykaa Recruitment 2024

As a Data Analyst at Nykaa, you'll be the alchemist of insights, transforming raw data into actionable magic. You'll delve into the depths of customer behavior, market trends, and campaign performance, uncovering hidden patterns and revealing the secrets to Nykaa's continued success. Your analytical prowess and storytelling skills will be crucial in guiding strategic decisions, optimizing operations, and ensuring Nykaa remains the go-to destination for all things beauty.

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Responsibilities

• Collect, clean, and analyze data from various sources (website traffic, app usage, marketing campaigns, surveys).
• Perform statistical analysis and data visualization to identify key trends and patterns.
• Develop and communicate data-driven insights to inform business decisions across different departments (marketing, product, merchandising).
• Build and maintain reporting dashboards and scorecards to track key performance indicators.
• Support A/B testing and experimentation to optimize website, app, and marketing campaigns.
• Stay up-to-date on emerging data analytics tools and technologies.

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Skills

• Bachelor's degree in Statistics, Mathematics, Computer Science, or a related field (freshers with exceptional skills are welcome!).
• Minimum 1-2 years of experience in data analysis, preferably in e-commerce or retail.
• Proficiency in data analysis tools and languages (Python, SQL, R, Tableau).
• Strong analytical and problem-solving skills, with a data-driven approach to decision making.
• Excellent communication skills, both written and verbal, with the ability to translate complex data into clear and actionable insights.
• Ability to work independently and as part of a team in a fast-paced environment.
• Passion for beauty and understanding of the e-commerce landscape is a plus.